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Medical & Veterinary Marketing PackagesLet's face it, running a practice is a full time job and then some. Front office, back office, continuing education, accounts receivables - its a miracle you even find the time to actually practice! With so much already on your plate, there is little to no time left to learn the latest marketing techniques - much less implement them.
Hiring PracticeExcel alleviates these additional worries and tasks, gives you the ability to better manage your time, and lets you get back to doing what you love to do - practice! |
Bring in more patients and grow your practice!
PracticeExcel offers turn-key marketing packages for medical and veterinary practice owners designed specifically for your industry. Everything you need to take your practice to the next level in one package for one low monthly price.
Medical & Veterinary Marketing Services
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Social Media
With 71% of all adults online now on Facebook, now is a great time to get involved with your patients on social media. We help our clients leverage the power of social media with timely, relevant content, compelling offers, and promotions. Talk with us today to find out how you can expand your reach and engage your target audience through social media platforms like Facebook, Twitter, LinkedIn, Instagram, and more! |
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Local Citations & Map OptimizationPhone books are a thing of the past. Patients today use a number of services and directories to find local providers for their needs. These online directories and services contain basic business contact information like: Practice Name, Address, and Phone Number, often referred to as NAP listings or local citations and are the cornerstone of local search rank visibility. Along with claiming and optimizing local map result pages, we use local citations to ensure our clients rank high in the search results, are found by their local target audience, and have the correct, up to date information.
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Online Reputation ManagementOnline reputation management is a necessity of today's growing practices. Nearly 8 out of 10 consumers check online reviews before making a local buying decision. Developing and maintaining a good reputation on review sites like Yelp, Healthgrades, Angie's List, Yahoo, Google+, and others is imperative to the current and continued success of your practice. To put it another way, if you have a bad reputation online, it won't matter how many potential patients we send to your website - once they check your reviews, they will look for another local practice with a better reputation. With our reputation management services, we foster great reviews for our clients, monitor and respond to negative reviews, and work constantly with your staff to improve your reputation.
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Web DesignFor us, everything starts with a clean, optimized website. Your practice website is not just an online brochure - it's the 24/7 non-stop workhorse that acts as your online storefront, business development person, customer service representative, note taker, question answer-er, appointment scheduler, and all around employee of the year!
Maximize your conversions by making the most of every visit to your website. Make it easy for existing and future patients to find what they are looking for quickly. Ensure that your website is available and functional on all devices (responsive design), whether that be a computer, laptop, tablet, or mobile phone. Talk with us today to learn more about our custom designed practice websites. |
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Search Engine Optimization (SEO)Its not enough to be online anymore, you have to be on page 1 of the search results or you are not getting the business - period! The search for a new provider begins online, most often on a search engine, and usually with a search query that goes something like this:
example 1: city +specialty+zip code / Veterinarian 77070 example 2: specialty+natural language reference+zip code/geographic area / cat only vet clinic in Austin, TX To ensure that our clients show up in the search engines when and where they need to, we Search Engine Optimize or SEO their existing website or build them a new SEO optimized website from scratch. The process is tedious and complicated, but with over 15 years of successful experience in SEO, we have become extremely proficient at it and we have the results to prove it. |
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Patient CommunicationsWithout a doubt, existing & previous patients are a practice's best go-to source for repeat and referral business. Leverage your practice's patient lists with proven patient communication programs. Stay in touch with your existing and previous patients, cross-sell and up-sell additional products and services, get feedback about ways to improve the patient experience, run contests, surveys, and promotions! Keep your schedule booked with a comprehensive recall program, and more...
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Detailed Tracking & AnalyticsWe're pretty serious about our numbers! Everything we do is linked to a KPI or a set of KPI's and measured on a monthly basis. From start to finish, our clients can follow the money and see quickly and easily what's working and why.
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CMS Website ManagementWith our amazing user-friendly content management system (CMS), your staff can easily log in and make quick additions and updates to your veterinary practice website, run reports, and have access to a number of great features.
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Graphic DesignJust as the old saying goes, a picture is worth a 1000 words. In fact, 70% of communication is visual. Having professional visuals in your online, print, and in-office marketing is vital to the overall success of your practice marketing efforts. Protect your marketing investment with our professional graphic design services.
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CopywritingLike any other discipline, professional copywriting is well worth the investment. Our copywriters create content for your industry on a regular basis. We understand the products, the procedures, the intricacies that can't be taught in a weekend crash-course. Whether its a monthly newsletter, a blog post, a news article, or copy for your website, our staff can help you write clear, concise content that informs, compels, and converts your audience.
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Practice Management ConsultingOne thing that set us apart from anyone else in the industry is our integrated practice management consulting. While our marketing team focuses on the growth of your practice, our practice consultants leverage your existing assets, uncover ways to boost profits, find the low hanging fruit, increase your average transactions, lower shrinkage, raise the practice valuation, and so much more.
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Practice Marketing Packages to fit your needs...From small start-ups to well established, multi-office practices we have a plan that will fit your needs and goals. To learn more about which plan is best for you, please give us a call at 800.555.1212, or use the button below to compare plans and pricing.